Thursday Feb 06, 2025

How to Build A Website That Converts In Just 4 Weeks | Annie Maguire

Building a website that drives real results starts with understanding your audience, setting clear goals, and creating copy that resonates. Conversion-focused websites don’t just look good they guide visitors to take meaningful action, whether that’s signing up, filling out a form, or making a purchase.

In this episode, Annie Maguire walks through her proven process for improving website conversion rates in just 4 weeks. She shares how to ask the right questions, craft standout headlines, and use creative incentives to gather better customer insights. Annie also discusses her favorite website copy structure, how to differentiate your brand in SEO, and why guarantees can make or break your website copy.

Annie Maguire is a conversion copywriter specializing in persuasive website copy that generates leads and sales. With a background working with major brands like Samsung, Visa, and HBO, Annie combines deep customer research with clear, actionable copywriting. She’s passionate about helping small and mid-sized businesses create websites that work as hard as they do.

Timestamp:

00:00 Intro

00:25 Annie Maguire’s Background

00:58 First Steps In Improving Website Conversion Rates

03:18 Examples of Great Goals From Clients That Can Help In Creating Better Copy

04:30 Most Critical Questions In The Questionnaire

07:15 What Is The Key To Differentiation In SEO

08:45 Next Steps In Improving Website Conversion Rates

10:34 Number of Responses To Do The Copywriting Effectively

12:20 Creative Incentives To Generate More Response For Surveys

13:41 Resource Guide and Information Architecture

15:46 Keys To Success In Information Architecture