Thursday Sep 12, 2024

How Website Copywriting Turned $72K Into $1.9M in One Year | Kayla Hollatz

Website copywriting is crucial because it turns visitors into customers. Clear, persuasive words help people understand what a business offers, build trust, and encourage action, like making a purchase or signing up. Good copy can boost sales and help a business stand out online.

Want to learn website copywriting that drives conversions? In this episode, Kayla Hollatz shares strategies that turned $72K into $1.9M in just one year for an e-commerce brand with the help of website copywriting.

Kayla Hollatz is a website copywriter, ghostwriter, and marketing strategist. She helps creative entrepreneurs and small businesses communicate their value, discover their brand voice, and optimize their messaging for more conversions through website copywriting.

Mentioned Tools and Links:

15:11 HotJar - https://www.hotjar.com/

10:52 Kayla’s WireFramework Method™ - http://wireframeworkmethod.com/

26:54 Kaye Putnam - https://www.kayeputnam.com/brand-archetypes/

Important Resources:

Archer & Olive - https://www.archerandolive.com/

[The e-commerce brand in the case study]

From $72k to $1.9M Case Study - https://kaylahollatz.com/blog/website-copywriting-case-study/

[A blog post that gives a deep dive into this particular project]

Connect with Kayla Hollatz to talk about website copywriting

🔗 X: https://twitter.com/kayla_hollatz/

🔗 Linkedin: https://www.linkedin.com/in/kaylahollatz/