Growth Boss
Welcome to Growth Boss by Gerrid Smith, where growth marketing is made easy for business owners and digital marketers. This podcast cuts through the noise to bring you actionable insights and proven strategies in a world saturated with fleeting trends and buzzwords. Gerrid Smith, an SEO Nerd & 8-Figure Brand Builder shares tactics and tools that drive real business growth. Whether you’re looking to scale your startup, boost your online presence, or refine your marketing strategies, Growth Boss has you covered. Tune in for no-nonsense, effective marketing strategies that deliver results!
Episodes

Tuesday Nov 19, 2024
Tuesday Nov 19, 2024
Are your landing pages turning visitors into customers?
or are they just… there?
A great landing page doesn’t just look good.
It grabs attention, tells your story, and turns traffic into real results.
In Episode 11 of Growth Boss, UX Designer Andrey Chernyshuk shares simple steps to create landing pages that convert up to 20% of visitors. He covers everything from planning your page to designing for maximum results, reveals what the top 1% of landing pages do differently, common mistakes and how to avoid them, and more!
If you want to create landing pages that drive real growth, don’t miss this episode, dropping on Thursday!
--
P.S. I’m currently looking for growth marketers to interview. If you know anyone, drop their name in the comments!
#landingpage #landingpagedesign #landingpagestrategy #webdesign #landingpageconversion
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🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Subscribe to MrGrowthBoss channel: https://www.youtube.com/@mrgrowthboss
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv

Thursday Nov 14, 2024
How To Niche Down Your Business To Grow Your Quality Of Life | Vivien Koh-Milburn
Thursday Nov 14, 2024
Thursday Nov 14, 2024
Niching down can be challenging and even a bit scary. You might feel the urge to do everything or serve everyone. However, a broader focus can often lead to burnout. It’s essential to narrow your focus and align what you love with what you do. The more aligned you are, the better and happier you'll be.
Want to learn how to niche down effectively? In this episode, Vivien Koh-Milburn shares her advice and tips for finding a niche that can lead to a better quality of life. She talks about how she discovered the niche she loves after years in public relations and direct marketing. Vivien also provides insights for those hesitant to niche down and shares valuable tips about B2B copywriting.
Vivien Koh-Milburn is a B2B Communication Strategist and Writer. With a passion for helping B2B writers create messages that feel more human, she started From-Vivien to encourage others to move away from boring corporate jargon. Her newsletter now has over 1,000 subscribers who are eager to write content that resonates with their audience.
Connect with Vivien Koh-Milburn to learn more about B2B Copywriting
🔗X: https://x.com/fromvivien
🔗LinkedIn: https://www.linkedin.com/in/from-vivien/
You can sign-up for Vivien’s newsletter here: https://www.from-vivien.com/whyourwordswork-newsletter
#nichedown #findyourniche #nichefocus #nicheselection #nicheadvice
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
🔗 YouTube: https://www.youtube.com/@mrgrowthboss
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv/
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music

Tuesday Nov 12, 2024
How To Niche Down To Grow Your Quality Of Life | Growth Boss EP 10 Teaser
Tuesday Nov 12, 2024
Tuesday Nov 12, 2024
Not seeing business results?Maybe it's time to narrow your focus for bigger wins.In Episode 10 of Growth Boss, Vivien Koh-Milburn, a B2B communication strategist and writer, shares her journey of discovering the power of niching down. After years in PR and direct marketing, she found her unique niche and has helped countless B2B writers make their messages resonate.In this episode, Vivien explains:~ How niching down improves quality of life~ Key strategies to identify your niche and connect with the right audience~ Tips for making B2B copy sound more human and engaging~ and more!If you're ready to learn how to niche down the right way, don’t miss this one. Full episode drops on Thursday.--P.S. I’m currently looking for growth marketers to interview. If you know anyone, drop their name in the comments!#nichedown #findyourniche #nichefocus #nicheselection #nicheadvice
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Subscribe to MrGrowthBoss channel: https://www.youtube.com/@mrgrowthboss
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv

Thursday Nov 07, 2024
How To Dominate Google Business Profile Listings On Google | Ben Fisher
Thursday Nov 07, 2024
Thursday Nov 07, 2024
Making your Google Business Profile (GBP) stand out is key to getting noticed in local searches, helping customers find you easily. A great GBP can bring more visitors to your business, leading to more calls and foot traffic, and ultimately more sales.
In this episode, Ben Fisher shares easy tips and strategies to improve your GBP. He breaks down the important factors that affect your ranking and gives practical advice on avoiding common problems like suspensions.
Ben Fisher is a Google Business Profile Diamond Product Expert with years of experience in SEO since 1994. He co-founded Steady Demand, where he helps businesses add Local SEO services and solve tricky issues. Ben also contributes to the Moz Local Ranking Factors Survey and writes for Bright Local and the Local Search Forum Community.
Mentioned Sites and Tools:
09:21 Pleper - https://pleper.com/
Connect with Ben Fisher to learn more about Google Business Profiles (GBP)
🔗 X: https://x.com/thesocialdude
You can visit Ben Fisher’s website here: https://steadydemand.com/
#seo #googlebusinessprofile #localseo #localbusiness #localseotip
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
🔗 YouTube: https://www.youtube.com/@mrgrowthboss
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv/
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music

Tuesday Nov 05, 2024
Tuesday Nov 05, 2024
Is your Google Business Profile helping local customers find you?
— or are you missing out on local leads?
A strong Google Business Profile is key to showing up in local searches, bringing more people to your business, and boosting calls and sales.
In Episode 9 of Growth Boss, local SEO expert Ben Fisher shares practical tips on improving your GBP. Ben explains everything from picking the right categories, setting up your business name, and using reviews to help you stand out. He also shares how to avoid common issues like profile suspensions.
If you’re ready to make your Google Business Profile work harder for your business, you won't want to miss the whole episode!
#seo #googlebusinessprofile #localseo #localbusiness #localseotip
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Subscribe to MrGrowthBoss channel: https://www.youtube.com/@mrgrowthboss
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv

Thursday Oct 31, 2024
How To Write Copy Like The Billion Dollar Financial Publisher Agora | Thom Benny
Thursday Oct 31, 2024
Thursday Oct 31, 2024
Writing great copy for your business is important because it captures attention, clearly conveys your message, and persuades readers to take action. Good copy can boost sales, build trust, and enhance your brand's reputation. In short, great copy connects with people and drives real results.
Want to learn how to write copy that drives action and increases sales? In this episode, Thom Benny shares his tips on the key principles of copywriting and what makes a message truly resonate. He covers everything from creating urgency in your writing to crafting headlines that catch your target audience's attention.
Thom Benny is a 7-figure copywriter with over 15 years of experience working with media companies, financial firms, and digital marketing agencies. His expertise provides valuable insights into writing strong copy that gets results.
Mentioned Resources:
40:43 Ogilvy on Advertising - https://a.co/d/ejpetVJ
41:02 Claude Hopkins Scientific Advertising: https://a.co/d/iWYe8Pn
Connect with Thom Benny to learn more about Direct Response Copywriting
🔗X: https://twitter.com/copyjitsu
🔗 LinkedIn: https://www.linkedin.com/in/thom-benny-57120934/
You can subscribe to Thom’s newsletter here: https://copyjitsu.crd.co/
#copywriting #salescopy #copywritingtips #conversioncopywriting #directresponse
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
🔗 YouTube: https://www.youtube.com/@mrgrowthboss
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv/
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music

Tuesday Oct 29, 2024
Tuesday Oct 29, 2024
Is your business copy driving action or just filling space?
The answer should be the first one.
In Episode 8 of Growth Boss, learn what makes a copy truly impactful with expert insights from Thom Benny, a 7-figure copywriter with over 15 years of experience.
Thom breaks down all the things you need to know—how to become a great copywriter, creating urgency in your message, writing headlines that grab attention, and more!
If you’re ready to learn how to create copy that resonates, builds trust, and drives sales, tune in this Thursday!
#copywriting #salescopy #copywritingtips #conversioncopywriting #directresponse
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Subscribe to MrGrowthBoss channel: https://www.youtube.com/@mrgrowthboss
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv

Thursday Oct 24, 2024
How To Grow Your Instagram Fast With Proven Strategies | Brock Johnson
Thursday Oct 24, 2024
Thursday Oct 24, 2024
As a business, understanding how to grow your Instagram following is important because it helps you connect with more potential customers and build your brand. A strong Instagram presence can increase engagement, generate more leads, and ultimately lead to greater sales.
Want to learn effective strategies for improving your Instagram growth? In this episode, Brock Johnson shares essential tips for creating engaging content, building confidence in your posting routine, using tools to make the process easier, and more.
Brock Johnson is an Instagram growth coach and co-host of the Build Your Tribe Podcast. He has helped over 40,000 entrepreneurs harness the power of Instagram to grow their businesses and effectively monetize their presence on the platform.
Mentioned Sites and Tools:
28:21 Metricool - https://metricool.com/
28:54 Manychat - https://manychat.com/
28:59 Stan - https://www.stan.store/
29: 55 Canva - https://www.canva.com/
30:01 Capcut - https://www.capcut.com/tools/video-editing-app
Connect with Brock Johnson to learn more about Instagram Growth
🔗 Instagram: https://www.instagram.com/brock11johnson/
#instagramgrowth #instagramcoach #instagramtips #instagramguide #instagramcontent
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
🔗 YouTube: https://www.youtube.com/@mrgrowthboss
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv/
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music

Tuesday Oct 22, 2024
How To Grow Your Instagram Fast With Proven Strategies | Growth Boss EP 7 Teaser
Tuesday Oct 22, 2024
Tuesday Oct 22, 2024
Growing your Instagram following is key to connecting with potential customers and building your brand.
But how do you make sure your Instagram presence stands out?
In Episode 7 of Growth Boss, Brock Johnson, an Instagram growth coach, shares simple tips and strategies to help you create engaging content, build confidence in your posting routine, streamline the process with helpful tools, and more!
If you want to learn effective ways to grow your Instagram and turn followers into customers, tune in this Thursday for some actionable insights!
#instagramgrowth #instagramcoach #instagramtips #instagramguide #instagramcontent
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Subscribe to MrGrowthBoss channel: https://www.youtube.com/@mrgrowthboss
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv/

Thursday Oct 17, 2024
How To Optimize Google Business Profile For Optimal Results | Joy Hawkins
Thursday Oct 17, 2024
Thursday Oct 17, 2024
Optimizing your Google Business Profile (GBP) is important because it helps your business show up in local search results, making it easier for customers to find you. A well-optimized GBP can attract more visitors, leading to increased calls and foot traffic. This can ultimately result in more sales and growth for your business.
Want to learn how to effectively optimize your GBP for better results? In this episode, Joy Hawkins shares tips and strategies that can help rank your GBP higher and explains what factors truly matter for ranking.
Joy Hawkins, owner of the Local Search Forum, LocalU, and Sterling Sky, is a top Google Business Profile (GBP) expert. She has been in the Local SEO space since 2006, contributing to Search Engine Land and speaking at major marketing conferences like Mozcon and Pubcon.
Mentioned Sites and Tools:
06:12 Avvo - https://www.avvo.com/
06:13 Justia - https://www.justia.com/
06:24 Local.com - http://www.local.com/
15:19 GatherUp - https://gatherup.com/
15:23 Podium - https://www.podium.com/
Connect with Joy Hawkins to learn more about Google Business Profiles (GBP)
🔗 X: https://x.com/joyannehawkins
🔗 YouTube: https://www.youtube.com/@SterlingSkyInc
You can visit Joy Hawkins’ website here: https://www.sterlingsky.ca/
#seo #localseo #googlebusinessprofile #localseotips #localseostrategy
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
🔗 YouTube: https://www.youtube.com/@mrgrowthboss
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music