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Episodes
Thursday Oct 31, 2024
Thursday Oct 31, 2024
Writing great copy for your business is important because it captures attention, clearly conveys your message, and persuades readers to take action. Good copy can boost sales, build trust, and enhance your brand's reputation. In short, great copy connects with people and drives real results.
Want to learn how to write copy that drives action and increases sales? In this episode, Thom Benny shares his tips on the key principles of copywriting and what makes a message truly resonate. He covers everything from creating urgency in your writing to crafting headlines that catch your target audience's attention.
Thom Benny is a 7-figure copywriter with over 15 years of experience working with media companies, financial firms, and digital marketing agencies. His expertise provides valuable insights into writing strong copy that gets results.
Mentioned Resources:
40:43 Ogilvy on Advertising - https://a.co/d/ejpetVJ
41:02 Claude Hopkins Scientific Advertising: https://a.co/d/iWYe8Pn
Connect with Thom Benny to learn more about Direct Response Copywriting
🔗X: https://twitter.com/copyjitsu
🔗 LinkedIn: https://www.linkedin.com/in/thom-benny-57120934/
You can subscribe to Thom’s newsletter here: https://copyjitsu.crd.co/
#copywriting #salescopy #copywritingtips #conversioncopywriting #directresponse
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
🔗 YouTube: https://www.youtube.com/@mrgrowthboss
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv/
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music
Tuesday Oct 29, 2024
Tuesday Oct 29, 2024
Is your business copy driving action or just filling space?
The answer should be the first one.
In Episode 8 of Growth Boss, learn what makes a copy truly impactful with expert insights from Thom Benny, a 7-figure copywriter with over 15 years of experience.
Thom breaks down all the things you need to know—how to become a great copywriter, creating urgency in your message, writing headlines that grab attention, and more!
If you’re ready to learn how to create copy that resonates, builds trust, and drives sales, tune in this Thursday!
#copywriting #salescopy #copywritingtips #conversioncopywriting #directresponse
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Subscribe to MrGrowthBoss channel: https://www.youtube.com/@mrgrowthboss
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv
Thursday Oct 24, 2024
Thursday Oct 24, 2024
As a business, understanding how to grow your Instagram following is important because it helps you connect with more potential customers and build your brand. A strong Instagram presence can increase engagement, generate more leads, and ultimately lead to greater sales.
Want to learn effective strategies for improving your Instagram growth? In this episode, Brock Johnson shares essential tips for creating engaging content, building confidence in your posting routine, using tools to make the process easier, and more.
Brock Johnson is an Instagram growth coach and co-host of the Build Your Tribe Podcast. He has helped over 40,000 entrepreneurs harness the power of Instagram to grow their businesses and effectively monetize their presence on the platform.
Mentioned Sites and Tools:
28:21 Metricool - https://metricool.com/
28:54 Manychat - https://manychat.com/
28:59 Stan - https://www.stan.store/
29: 55 Canva - https://www.canva.com/
30:01 Capcut - https://www.capcut.com/tools/video-editing-app
Connect with Brock Johnson to learn more about Instagram Growth
🔗 Instagram: https://www.instagram.com/brock11johnson/
#instagramgrowth #instagramcoach #instagramtips #instagramguide #instagramcontent
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
🔗 YouTube: https://www.youtube.com/@mrgrowthboss
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv/
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music
Tuesday Oct 22, 2024
Tuesday Oct 22, 2024
Growing your Instagram following is key to connecting with potential customers and building your brand.
But how do you make sure your Instagram presence stands out?
In Episode 7 of Growth Boss, Brock Johnson, an Instagram growth coach, shares simple tips and strategies to help you create engaging content, build confidence in your posting routine, streamline the process with helpful tools, and more!
If you want to learn effective ways to grow your Instagram and turn followers into customers, tune in this Thursday for some actionable insights!
#instagramgrowth #instagramcoach #instagramtips #instagramguide #instagramcontent
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Subscribe to MrGrowthBoss channel: https://www.youtube.com/@mrgrowthboss
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv/
Thursday Oct 17, 2024
Thursday Oct 17, 2024
Optimizing your Google Business Profile (GBP) is important because it helps your business show up in local search results, making it easier for customers to find you. A well-optimized GBP can attract more visitors, leading to increased calls and foot traffic. This can ultimately result in more sales and growth for your business.
Want to learn how to effectively optimize your GBP for better results? In this episode, Joy Hawkins shares tips and strategies that can help rank your GBP higher and explains what factors truly matter for ranking.
Joy Hawkins, owner of the Local Search Forum, LocalU, and Sterling Sky, is a top Google Business Profile (GBP) expert. She has been in the Local SEO space since 2006, contributing to Search Engine Land and speaking at major marketing conferences like Mozcon and Pubcon.
Mentioned Sites and Tools:
06:12 Avvo - https://www.avvo.com/
06:13 Justia - https://www.justia.com/
06:24 Local.com - http://www.local.com/
15:19 GatherUp - https://gatherup.com/
15:23 Podium - https://www.podium.com/
Connect with Joy Hawkins to learn more about Google Business Profiles (GBP)
🔗 X: https://x.com/joyannehawkins
🔗 YouTube: https://www.youtube.com/@SterlingSkyInc
You can visit Joy Hawkins’ website here: https://www.sterlingsky.ca/
#seo #localseo #googlebusinessprofile #localseotips #localseostrategy
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
🔗 YouTube: https://www.youtube.com/@mrgrowthboss
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music
Tuesday Oct 15, 2024
Tuesday Oct 15, 2024
Optimizing your Google Business Profile (GBP) is key to being found in local search results.
But how do you make sure your business stands out?
In Episode 6 of Growth Boss, Joy Hawkins, a GBP expert, shares simple tips and strategies to help you optimize your GBP and attract more local customers!
If you want to learn what really matters for ranking your GBP higher, tune in this Thursday for some valuable advice! You won’t want to miss it!
#seo #localseo #googlebusinessprofile #localseotips #localseostrategy
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Subscribe to MrGrowthBoss channel: https://www.youtube.com/@mrgrowthboss
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
Thursday Oct 03, 2024
Thursday Oct 03, 2024
Ranking websites with competitive keywords is challenging because many businesses are competing for the top spots, making it tough to stand out. You need effective strategies to outsmart the competition, attract the right audience, and increase your chances of ranking high. Without them, your efforts might not pay off.
Want to learn how to rank websites that target competitive keywords? In this episode, Dmitry Bezdetny shares the strategies that helped two websites rank on the first page of Google for highly competitive keywords.
Dmitry Bezdetny got 16,000 daily clicks on a CBD affiliate site in 2019, which led him to fully focus on CBD business marketing. He earned endorsements from top CBD brands like Cornbread Hemp®. He also made $30K in sales from just 4,000 website visitors, attracting over 100,000 users.
Mentioned Links:
20:43 How To Rank CBD Checklist: https://3522-db.systeme.io/49052e75
39:19 SurferSEO: https://surferseo.com/
46:45 Checklist: https://3522-db.systeme.io/49052e75
Connect with Dmitry Bezdetny to talk about ranking for competitive keywords
🔗 Linkedin: https://www.linkedin.com/in/cbd-seo/
You can visit Dmitry’s website here: https://cbdlocalseo.com/
#seo #seostrategy #seotips #seoranking #seorankingstrategy
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith 🔗 YouTube: https://www.youtube.com/@mrgrowthboss
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music
Tuesday Oct 01, 2024
Tuesday Oct 01, 2024
Ranking websites for popular keywords is tough because many businesses are competing for the top spots.
To stand out, you need smart strategies to beat the competition, reach the right audience, and improve your chances of ranking well.
Want to learn how to rank websites targeting competitive keywords?
In Episode 5 of Growth Boss, @Dmitry Bezdetny shares tips and strategies that helped two websites land on Google’s first page for highly competitive keywords.
The full episode drops on Thursday. Don’t miss it!
#seo #seostrategy #seotips #seoranking #seorankingstrategy
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Subscribe to MrGrowthBoss channel: https://www.youtube.com/@mrgrowthboss
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
Thursday Sep 12, 2024
Thursday Sep 12, 2024
Website copywriting is crucial because it turns visitors into customers. Clear, persuasive words help people understand what a business offers, build trust, and encourage action, like making a purchase or signing up. Good copy can boost sales and help a business stand out online.
Want to learn website copywriting that drives conversions? In this episode, Kayla Hollatz shares strategies that turned $72K into $1.9M in just one year for an e-commerce brand with the help of website copywriting.
Kayla Hollatz is a website copywriter, ghostwriter, and marketing strategist. She helps creative entrepreneurs and small businesses communicate their value, discover their brand voice, and optimize their messaging for more conversions through website copywriting.
Mentioned Tools and Links:
15:11 HotJar - https://www.hotjar.com/
10:52 Kayla’s WireFramework Method™ - http://wireframeworkmethod.com/
26:54 Kaye Putnam - https://www.kayeputnam.com/brand-archetypes/
Important Resources:
Archer & Olive - https://www.archerandolive.com/
[The e-commerce brand in the case study]
From $72k to $1.9M Case Study - https://kaylahollatz.com/blog/website-copywriting-case-study/
[A blog post that gives a deep dive into this particular project]
Connect with Kayla Hollatz to talk about website copywriting
🔗 X: https://twitter.com/kayla_hollatz/
🔗 Linkedin: https://www.linkedin.com/in/kaylahollatz/
🔗 Instagram: https://www.instagram.com/kaylahollatz/
You can visit Kayla’s website here: https://kaylahollatz.com/
Check out Kayla’s WireFramework Method™ - http://wireframeworkmethod.com/
#copywriting #websitecopywriting #copywritingstrategy #copywritingtips #websitecopy
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
🔗 YouTube: https://www.youtube.com/@mrgrowthboss
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music
Thursday Aug 29, 2024
Thursday Aug 29, 2024
Digital PR links are important because they help a business get noticed online. The links improve the website’s ranking on search engines, making it easier for people to find the business. This can lead to more visitors, customers, and sales.
Want to learn how to get 45 links from Digital PR in 30 days or less? In this episode, Gabriela Covay shares her strategies to get high-quality backlinks for your website.
Gabriela Covay is the Founder & Managing Director of Bright Valley Marketing, LLC, a boutique SEO and PR link-building agency that serves clients worldwide across various niches. Their client work has been featured in several major media outlets, including Bloomberg, CBS News, ABC News, Daily Herald, and more!
Mentioned Tools
08:01 Pollfish - https://www.pollfish.com/
12:03 Cision - https://www.cision.com/media-relationship-management/
12:18 Prowly - https://prowly.com/
20:36 Google Alerts - https://www.google.com/alerts
20:40 Mention - https://mention.com/
20:41 Ahrefs - https://ahrefs.com/
Connect with Gabriela Covay to talk about Digital PR links
🔗 LinkedIn: https://www.linkedin.com/in/gabriela-covay/
🔗 YouTube: https://www.youtube.com/@gabrielacovay/
TikTok: https://tiktok.com/@gabrielacovaymoore/
✉️ Email: gabby@brightvalleymarketing.com
You can visit Gabriela’s website here: https://brightvalleymarketing.com/
=============================
🔔 Do you want to learn more about different growth marketing strategies?
Increase Your Reach. Convert More. Grow Faster.
Follow the Growth Boss podcast:
Spotify: https://open.spotify.com/show/71mftgbVLaxxGPrJUkV9Y1?si=57a9d1d0a8284512
Apple: https://podcasts.apple.com/us/podcast/growth-boss/id1760552724
Stay connected.
🔗 Instagram: https://www.instagram.com/mrgrowthboss
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith
🔗 YouTube: https://www.youtube.com/@mrgrowthboss
Outro Sound: Forrest Frank & Connor Price - UP! (Instrumental) by Prysmix Music